(hubze)

Social Media for Government Communications 2012
Feb. 13-16, 2012
Crowne Plaza Washington National Airport Hotel, Arlington, VA, United States

Participants could learn how to:

• Use social media and other latest communication tools to help enhance engagement, promote transparency and encourage collaboration.
• Communicate effectively using social media platforms such as blogs, Facebook, YouTube Twitter, podcasts, RSS feeds and other tools.
• Take citizen inquiries, suggestions and feedback and then act on them.
• Deliver the needed information to the citizens, any time they want it and in any manner.
• Improve the use of technology to deliver better service.
• Appoint and empower brand ambassadors.
• Enable collaboration and conversation.
• Use social media in times of crisis.
• Increase public outreach using traditional and new media.
• Develop a new media strategy for communications.
• Integrate social media tools into your external communications systems.
• Balance security and open communication
• Use social networking platforms as a source of public information.
• Use social media tools in the government context.

Learn from the experts as they tell you what they have done.  Speakers for this conference come from private companies as well as the public sector, with representatives from:

• U.S. Army Public Affairs
• National Institute of Corrections, U.S. Department of Justice
• Maryland Emergency Management Agency
• U.S. Census Bureau
• Cranberry Township, Pennsylvania
• Federal Highway Administration, U.S. Department of Transportation
• GovLoop
• U.S. Department of State
• Genome Alberta
• IBM Center for the Business of Government
• Grant Thornton LLP
• OhMyGov!
• Global Healthy Living Foundation
• Rock Creek Marketing
• GovDelivery
• Advice Unlimited LLC
• Washington State Office of the Attorney General
• City of Chesapeake, Virginia

Learn more or register for this conference at http://www.aliconferences.com/conf/social_media_gov_comm0212/

OpenDialogue Social Media Marketing 2012: 5th Annual Social Media Marketing – Finding the Value Social Channels Can Yield
Feb. 22-23, 2012
The Old Mill Inn & Spa Toronto, Ontario, Canada

The OpenDialogue Social Media Marketing 2012 would provide you with the knowledge and the tools to help you navigate through the complex world of social media.  You will find out how to create and implement social media strategies, incorporate your online campaigns with your offline initiatives, create engaging content, and measure, monitor and track your campaigns.

More than this, you would:

• Understand why listening is different from measuring conversations.
• Learn how to drive traffic to your social media platforms.
• Discover the tools, tactics and strategies that could help you manage your online reputation effectively.
• Learn the different best practices in quantifying return on investment, as well as learn what top companies are doing to track their ROI.
• Learn how to use location-based marketing and mobile marketing in your overall marketing campaign.

The following companies will be presenting at the two-day event:

• Facebook Canada
• comScore, Inc.
• Fleishman-Hillard
• Eloqua
• Buddy Media
• Syncapse
• Precision Marketing Group
• Wildfire Interactive, Inc.
• henderson bas kohn
• Thornley Fallis Group
• Janrain, Inc.
• Anvil Media, Inc.
• Terametric
• Vibrant
• Matchstick Inc.
• Proximity Canada
• Sonic Boom Creative Media.

So whether you are a marketing professional, social media manager, product development manager, digital and marketing strategist, digital media enthusiast, product and brand manager, business development manager, account services manager, consumer insight and research manager, search and social media manager or public relations professional, this conference is for you.  Register now or learn more about the conference here: https://www.opendialogueinc.com/pages/overview.php